News — Social Media

Promoting your E-Commerce Store with Instagram - Social Media Tips Part 2

Posted by Jack How on

Welcome back to Part 2 of Social Media Tips!

A Picture of People Using Instagram

Before we begin, please do check out our Social Media Tips Part 1 blog post if you haven't!

Instagram. We all know what it is, and almost everyone we know uses it. Earlier this year, the social media giant has announced that they have 1 billion monthly active users, shaking up the entire industry! However, the service was not complacent, and has been constantly releasing exciting updates! 

On top of previous updates, Instagram has been constantly upgrading and optimizing IGTV, focusing more attention on increasing engagement rates from Instagram Stories via chat stickers, and improving monetization through enabling ads to be placed on the explore page!

Here are some amazing reasons why you should definitely use Instagram to promote your e-commerce store:

- 1 billion people use Instagram every month

- 80% of users follow at least one brand, with 60% of those saying they’ve discovered new products/services through the platform

- 30% of Instagram users have purchased products they discovered on Instagram

- 65% of top-performing Instagram posts clearly feature products

Without further ado, here are some tips to help you promote your e-commerce store with Instagram:

    1. Find your Profile

    Experts have advised that you should consider adding searchable keywords by your name to increase the chances of potential customers finding your through the search bar (similar to SEO). The example below shows @startupvitaminscom adding "motivation" beside their name as the channel often posts motivational quotes.

    Other ways to give a complete picture to your profile is to be clear about what you will be doing with your profile through the descriptions in the bio. Adding a link to your store is an easy way of achieving that! 

    Nowadays, more and more people are turning a blind eye to corporate brands, and supporting brands that give a personal touch. Don't be afraid to express emotion and personality through emojis and informal slangs on your profile!

      2. Content

      I know you have probably read countless articles about Instagram content that they are getting repetitive and mundane. Our advice on this is simple: Consistency is Key. No matter what you do, always post regularly and find your rotation early.

      For an e-commerce store, it can posting up to 3 times a day, with 3-step rotation - Motivational Quotes, Product Shots, and Reposting User-Generated Content. This is just one example of a rotation, but all good things come in 3s right?

      Even though being consistent is important, we should also not be afraid of change and strive to be adaptable. Mix things up once every few months. Plan out a bunch of rotation variations to intrigue your fans. Go wild, but try to maintain the short-term consistency!

      It is widely known that 8 to 11 hashtags is the sweet spot for Instagram posts, but the common question is what hashtags should we use? You can easily generate the best hashtags (that match your profile and your posts) through 3rd party services like Display Purposes and All Hashtag. However, you shouldn't always use the most popular hashtags, because you will always bring in the same segment of people. As we always say, go wild. Mix it up with some less popular hashtags to extend your reach!

      3. Engagement

      Engagement is highly critical to gauge the success of a social media strategy, and it is the most common metric. A pro tip would be to always respond to and/or like comments and messages that people send. Even if the comment looks like it's spam or automated, liking it will show others that you are active!

      You should also follow like-minded brands to comment and engage with their followers, with aims of luring them over to your brand! Also, you should like and comment to other people’s posts using the same hashtags that you use.

      Another fun and cool way to increase engagement is through Giveaway campaigns! 

      We recently ran our Electric Zoo: Evolved Giveaway Campaign through Vyper.io and it was amazing! Do contact us directly if you'd like to know more about it!.

      Here are some of our learning points for Giveaway Campaigns:

      - They allow you to gain new followers and engage them

      - You can leverage on them to announce new products

      - Always aim to partner with like-minded brands or influencers (this will help you find new followers in your niche), but don’t look for someone who calls themselves an influencer, find someone who matches your niche audience

      In Summary

      Promoting your e-commerce store with Instagram has never been simpler! However, you have to put in the due diligence in creating your own social media strategies. Identifying what works and what doesn't through analytics is necessary for you to triumph over your competitors and produce the best social media for ecommerce. 

      Share in the comments below your own special Instagram Marketing tricks and stay tuned for Part 3!

      

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      Area 51 Raid Gear!!

      Posted by Jack How on

      With more than 1.5M people attending the "Storm Area 51, They Can't Stop All of Us" on September 20th, it's a golden opportunity for us to make a difference in the world! Drop everything you're doing now, and save the poor aliens trapped in the base!! Don't be afraid of the mean military guards at Area 51, because we can move faster than their bullets if we Naruto Run in unison!

      We're definitely pumped to raid Area 51 with all of you guys, so LET'S RAGE TOGETHER! You can easily spot us in our iconic "Storm Area 51" T-Shirts, so feel free to say hi!

      Storm Area 51 T-Shirt

      To show our love for this amazing historic event, we have picked out the best Area 51 Raid Gear from our Aliens of Area 51 Collection. Aliens are a sensitive species, so you should definitely show them that you are there to save them! After being trapped for so long, I'm sure they would be safer when they see the familiar faces on your Area 51 Raid Gear!

      1. Space Shark Lizard Corgi Alien On Laser Dinosaur T-Shirt

      2. Alien X-Ray T-Shirt

      3. Alien Outline Swim Shorts

      4. Neon Green Alien Bikini

      5. Alien Queen Home Decor

      6. Alien Girl Crewneck Sweatshirt

      7. Alien Buddha Crewneck Sweatshirt

      8. Alien Head Black and White T-Shirt

      9. Take Out T-Shirt

      11. Take Me To Your Litter T-Shirt

      12. Trippy Alien Camo T-Shirt

      13. Alien Splatter Swim Shorts

      14. Alien Hybrid Princess T-Shirt

      15. Alien Candy Gore T-Shirt

      16. I Juan to Believe T-Shirt

      17. Aliens Built It T-Shirt

      18. Alien Zone Dad Hat

      19. Green Alien Head Mug

      20. Alien Beer Brewed on Mars T-Shirt

      Those sad aliens are counting on us!! Don your Area 51 Gear from our Aliens of Area 51 Collection and your Naruto Headbands now! We're only 2 months away so let's get ready for war!

       

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      FEATURED ARTIST OF THE WEEK - TEAL SWAN

      Posted by Jack How on

      Today, we are proud to announce that Teal Swan has partnered with RageOn! as a verified artist. Her intricate paintings will now be showcased to the world through our amazing all-over-print products!

      Teal Swan is a revolutionary for personal transformation and is one of the Most Spiritually Influential Living People in the world. As a renowned author, speaker and social media star, she travels the world teaching self-development and teaching people how to transform their emotional, mental, physical and spiritual pain. She is known most for her free transformational work on her YouTube channel, with a new video that comes out every Saturday.

      In addition to this work, Teal is also an energetic artist. Because of the extrasensory abilities that she came into this life with, Teal is able to perceive the energetic, vibrational reality that makes up the physical world you see before you. She paints the energetic frequencies she sees, called Frequency Paintings, that represent the energetic, vibrational frequency of the specific subject matter. For example, she can paint what Gratitude actually looks like on an energetic level!

      To understand more about how this form of artwork functions, it is important to understand the meaning of the word "vibration". Everything in the universe is made of energy that vibrates, and everything that vibrates imparts or impacts information. The amplitude and frequency of energy are what determines how (in what form) that energy will express itself. We call this a "vibration".

      Normally, the only information that has expressed itself at or slower than the speed of light is received by our physical senses in our three-dimensional reality. However, Teal is able to perceive information beyond the normal physical senses and create paintings that mimic the vibrational rather than physical (manifested) level of a subject. By focusing on these paintings and having them in your living space, they will cause your energy to "entrain" with and "resonate" at the same frequency and amplitude of the vibration that they are created to convey. And in turn, aid you to amplify and manifest the presence of the subject matter in your life.

      Spending time with these frequency paintings is just like spending time around crystals or sacred geometry symbols. There are currently over 170 Frequency Paintings available so far, which you can find in her shop made into products, with more always on the way!

      Teal Swan RageOn! Products

      Check out her stores and social accounts below!

      Teal Swan RageOn Store: https://www.rageon.com/a/users/tealswanshop

      Teal Swan Online Store: https://tealswan.com/

      Teal Swan Instagram: https://instagram.com/tealswanofficial  

      Teal Swan Facebook: https://www.facebook.com/tealswanofficial

      Teal Swan YouTube: https://www.youtube.com/channel/UC1KIUp4PNCyIwCPTq1hYzWQ

       

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      National Selfie Day

      Posted by Jack How on

      With the rise of Social Media, more and more people are taking selfies of themselves! To celebrate the joy of taking selfies, let's take as many selfies as possible on National Selfie Day (June 21st). Created by DJ Rick McNeely in 2014, this idea of people enjoying creative ways of taking selfies has now developed into an actual holiday!

      I'm sure we have all taken a selfie or wefie before. What better way to remember that special selfie than to print it on apparel and wear it with pride! Our patented iOS app allows you to do all that in a matter of seconds!

      While you're waiting for the app to finish downloading, have a look at our amazing National Selfie Day Collection!

      1. Selfie Crewneck Sweatshirt

      Selfie Crewneck Sweatshirt

      2. Selfie Sweatshirt

      Selfie

      3. Hot and Spicy Shower Curtain

      Hot and Spicy Shower Curtain

      4. Looking for the Answers Tank Top

      Looking for the Answers Tank Top

      5. Above and Beyond Tank Top

      Above and Beyond Tank Top

      6. Brave Face Womens T-Shirt

      Brave Face Womens T-Shirt

      7. In The Moment Sweatshirt

      In The Moment Sweatshirt

      8. The Secrets Inside Women's T-Shirt

      The Secrets Inside Womens Tee

      9. Shouting Girl T-Shirt

      Shouting Girl - T-shirts and Clothes

      10. Alberto Blanket

      Alberto

      11. Control Art Restriction Crewneck Sweatshirt

      Control Art Restriction  Crewneck Sweatshirt

      12. AL Capone Sweatshirt

      AL Capone

      13. Alien Drome Sweatshirt

      Alien Drome

      14. Ape 2018 Sweatshirt

      Ape 2018

      15. “Smiley Green Camo” Tank Top

      Smiley Green Camo Tank Top

      16. Smile S'more T-Shirt

      Smile S'more T-Shirt - Cute Marshmallow Camping

      17. Joy Sweatshirt

      Joy Sweatshirt

      18. Smiling Skull, Love Conquers Death Phone Case

      Smiling skull, Love conquers death

      19. Troll Face T-Shirt

      Troll Face T-Shirt

      20. Alien Lisa T-Shirt

      Alien Lisa T-Shirt

      Take your best selfie with any product from our National Selfie Day Collection and tag us on our socials to be featured! Which one was your favorite piece? Share it in the comments below!

       

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      EDC Giveaway Contest! Up to $1,500 to be won!

      Posted by Jack How on

      Electric Daisy Carnival Las Vegas is back!!

      Electric Daisy Carnival (EDC) is one of the most popular EDM Festivals in the world! With its flagship event being held in Las Vegas, more than 400,000 fans worldwide take part in this annual 3-day event to rave and rage on. In 2017, EDC Las Vegas won the Festival of the Year Award at the Electronic Music Awards.

      This year, EDC will be held from 5/17 to 5/19 with a star-studded lineup as shown below!

       

      At RageOn, we strongly believe in our CEO's favorite phrase: "Let's Rage!", which means to celebrate the fact that you're alive! And what better way to celebrate it than to have a memorable and fun-filled 3-day getaway trip to EDC Las Vegas!

      EDC Giveaway Contest

      This year, we are going to give away a free EDC package for 2, worth up to $1,500! In this EDC giveaway contest, you can stand a chance to win a pair of free 3-day tickets to EDC, a pair of round-trip air tickets to Las Vegas, and more!

      Here's how to enter:

      Purchase anything on our website with our special 20% off discount code: "EDC20"!
      We will count every $10 you spend on RageOn (after discount) as 1 entry, so you can have multiple entries if you spend more!

      What are you waiting for?

      ENTER THE EDC GIVEAWAY CONTEST NOW AND RAGEON!!

       

      Terms & Conditions:
      1. Minimum of 500 entries for this contest to be eligible.
      2. Winners will be chosen at random via balloting.
      3. Orders using this discount are not refundable.
      4. Certain restrictions may apply for the discount code.
      5. This contest will run from 11th April, 9PM EST to 6th May, 9PM EST.
      6. Only eligible for participants residing in USA, with minimum age of 21.
      7. Winners will be contacted via email to arrange the collection of prizes.
      8. This contest is hosted by RageOn, Inc.
      9. This is not sponsored by Instagram or EDC.
      10. By joining this contest, you are agreeing to our Terms of Service.

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      Become a RageOn Model!

      Posted by Jack How on

      Are you interested in becoming a RageOn Model?

      Join the #RageOnFam by following these 5 simple steps!


      1. Use the discount code “RageOnModel40” to purchase anything from our store at 40% off!

      2. Upload high quality images of yourself in our clothing on social media.

      3. Tag @RageOnOfficial, @LetsRage, and @RageOnModels.

      4. Use the hashtags #RageOnFam, #LetsRage, and #RageOnModels.

      5. You will be featured on our social media, with over 200k followers (Instagram) and 2M fans (Facebook)!

      Check out our Social Media Pages here:

      @RageOnOfficial

      @LetsRage

      @RageOnModels

       

      Email us at: support@rageon.com if you have any queries!

       

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      Promoting your E-Commerce Store with Instagram - Social Media Tips

      Posted by Jack How on

      This year is a BIG one for Instagram, with their latest milestone of having more than 1 billion active users monthly. Other known achievements include the launch of IGTV, Shoppable Stickers for Instagram Stories, and the announcement of IG Shopping. Every update by Instagram has significantly disrupted the market, and it has been considered to be the most important social media for ecommerce. 
      Here’s some tips to help you promote your e-commerce store with Instagram:

      1. Instagram is not just a social media platform; it is your second home page

      Many e-commerce shops tend to just treat their social media platforms as another platform for revenue, or to match their competitors. However, social media for ecommerce should display much more than that. Similar to the homepage of their website, it should instantly tell users about the business: branding, mission, what they actually do. 
      The page should be flooded with content that gives users a big picture, but it should also display a sense of connection with the audience. Instagram is a social media platform, and interaction with the users is absolutely needed. You can show appreciation by uploading user-generated content (UGC) through re-posting or re-storying. For example, fans of RageOn can feel part of the family through the #RageOnFam hashtag, which would give them a chance to be featured on our Instagram!

      2. Instagram Stories - Highlights and Call-to-Actions

      Instagram Stories have officially dominated the social media industry, with twice as many daily users as their closest competitor, SnapChat. These stories are viewed more often as compared to Instagram Posts. Widely regarded to have the highest click-through rate, it is important to include call-to-actions that link to your e-commerce store with Instagram. There are also free GIFs and design tools for to add in that "Swipe Up" in your stories. Unfortunately, this feature is only available for verified accounts or, if you have more than 10,000 followers.

      Lasting for only 24 hours, another neat trick is to plan out stories with a theme or a series, to store them in your story highlights! (See below)

      Story highlights last forever! This feature allows your followers to rewatch their favorite stories, or those that they missed out on. Make sure you remember to play around with the wide range of fun tools Instagram has for their stories (Boomerang, GIFs, Face Filters, Polls, Sliders, etc.)!

      3. Instagram Shop - Setting up and Stickers

      All Instagram business account owners can set up Instagram Shop easily by following this guide. They can tag up to 5 products per post, or 20 per carousel. You can also edit product details and prices! Followers that love your products will be taken directly to your shop once they click the tag, which would generate more revenue for you! An important factor to take note is to set up a comprehensive product catalog through Facebook Business Manager or Shopify

      Riding on the wave of this cool feature, Instagram has also replicated it on Stories. Yes, you can now tag products in your stories!

      In Summary

       

      Promoting your e-commerce store with Instagram has never been simpler! However, you have to put in the due diligence in creating your own social media strategies. Identifying what works and what doesn't through analytics is necessary for you to triumph over your competitors and produce the best social media for ecommerce. 

       

      Comment about your Instagram experience below! 

       

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