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Promoting your E-Commerce Store with Instagram - Social Media Tips Part 2

Posted by Jack How on

Welcome back to Part 2 of Social Media Tips!

A Picture of People Using Instagram

Before we begin, please do check out our Social Media Tips Part 1 blog post if you haven't!

Instagram. We all know what it is, and almost everyone we know uses it. Earlier this year, the social media giant has announced that they have 1 billion monthly active users, shaking up the entire industry! However, the service was not complacent, and has been constantly releasing exciting updates! 

On top of previous updates, Instagram has been constantly upgrading and optimizing IGTV, focusing more attention on increasing engagement rates from Instagram Stories via chat stickers, and improving monetization through enabling ads to be placed on the explore page!

Here are some amazing reasons why you should definitely use Instagram to promote your e-commerce store:

- 1 billion people use Instagram every month

- 80% of users follow at least one brand, with 60% of those saying they’ve discovered new products/services through the platform

- 30% of Instagram users have purchased products they discovered on Instagram

- 65% of top-performing Instagram posts clearly feature products

Without further ado, here are some tips to help you promote your e-commerce store with Instagram:

    1. Find your Profile

    Experts have advised that you should consider adding searchable keywords by your name to increase the chances of potential customers finding your through the search bar (similar to SEO). The example below shows @startupvitaminscom adding "motivation" beside their name as the channel often posts motivational quotes.

    Other ways to give a complete picture to your profile is to be clear about what you will be doing with your profile through the descriptions in the bio. Adding a link to your store is an easy way of achieving that! 

    Nowadays, more and more people are turning a blind eye to corporate brands, and supporting brands that give a personal touch. Don't be afraid to express emotion and personality through emojis and informal slangs on your profile!

      2. Content

      I know you have probably read countless articles about Instagram content that they are getting repetitive and mundane. Our advice on this is simple: Consistency is Key. No matter what you do, always post regularly and find your rotation early.

      For an e-commerce store, it can posting up to 3 times a day, with 3-step rotation - Motivational Quotes, Product Shots, and Reposting User-Generated Content. This is just one example of a rotation, but all good things come in 3s right?

      Even though being consistent is important, we should also not be afraid of change and strive to be adaptable. Mix things up once every few months. Plan out a bunch of rotation variations to intrigue your fans. Go wild, but try to maintain the short-term consistency!

      It is widely known that 8 to 11 hashtags is the sweet spot for Instagram posts, but the common question is what hashtags should we use? You can easily generate the best hashtags (that match your profile and your posts) through 3rd party services like Display Purposes and All Hashtag. However, you shouldn't always use the most popular hashtags, because you will always bring in the same segment of people. As we always say, go wild. Mix it up with some less popular hashtags to extend your reach!

      3. Engagement

      Engagement is highly critical to gauge the success of a social media strategy, and it is the most common metric. A pro tip would be to always respond to and/or like comments and messages that people send. Even if the comment looks like it's spam or automated, liking it will show others that you are active!

      You should also follow like-minded brands to comment and engage with their followers, with aims of luring them over to your brand! Also, you should like and comment to other people’s posts using the same hashtags that you use.

      Another fun and cool way to increase engagement is through Giveaway campaigns! 

      We recently ran our Electric Zoo: Evolved Giveaway Campaign through Vyper.io and it was amazing! Do contact us directly if you'd like to know more about it!.

      Here are some of our learning points for Giveaway Campaigns:

      - They allow you to gain new followers and engage them

      - You can leverage on them to announce new products

      - Always aim to partner with like-minded brands or influencers (this will help you find new followers in your niche), but don’t look for someone who calls themselves an influencer, find someone who matches your niche audience

      In Summary

      Promoting your e-commerce store with Instagram has never been simpler! However, you have to put in the due diligence in creating your own social media strategies. Identifying what works and what doesn't through analytics is necessary for you to triumph over your competitors and produce the best social media for ecommerce. 

      Share in the comments below your own special Instagram Marketing tricks and stay tuned for Part 3!

      

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      International Beer Day 🍻🍻

      Posted by Jack How on

      Cheers! 🍻International Beer Day is a global holiday for us to celebrate one of the greatest drinks in the world: Beer! Founded in 2007, International Beer Day falls on August 2nd annually and is recognized by more than 207 countries to date.

      There are 3 main goals for this amazing holiday. Firstly, we should make use of this occasion to hang out with our closest friends over a beer and just cherish the taste of the beverage. Secondly, this day is to pay respect to all brewers and servers of beer worldwide! It isn't an easy job, so we should definitely appreciate them. Lastly, It is bringing the world together to spread joy and peace under the grand banner of beer!

      At RageOn, we absolutely love beer too! Here are some amazing designs from our International Beer Day Collection!

      Use "BEER20" for 20% OFF!

      1. The Great American Pastime T-Shirt

      2. Beerkini Bikini

      3. Crunk Sloth Tank Top

      4. Toga Party Beer Pong T-Shirt

      5. I Have A Drinking Problem T-Rex T-Shirt

      6. Beer Me Up Scotty T-Shirt

      7. Irish I Had Another Beer T-Shirt

      8. Alcohol You Later Funny Beer T-Shirt

      9. Everything Will Beer Okay T-Shirt

      10. AM PM Beer Classic T-Shirt

      11. Life Behind Bars T-Shirt

      12. Sleep When You're Extinct T-Shirt

      13. Don't Over Think, Over Drink! T-Shirt

      14. Beer For Breakfast T-Shirt

      15. Suds T-Shirt

      16. Pong Time Crewneck Sweatshirt

      17. Eye Sink, You Drink T-Shirt

      18. Beer Pong Tank Top

      19. Beer Cans Crewneck Sweatshirt

      20. Get Your Balls Wet T-Shirt

      It doesn't matter whether you're having a good or bad day - beer is the perfect drink! Here to lift your spirits when you're feeling down, or to accompany you in times of bliss, beer will always be there for you!

      Share with us your favorite beer in the comments below! Don't forget to browse our International Beer Day Collection and use "BEER20" for 20% off!

       

       

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      National Give Something Away Day!

      Posted by Jack How on

      National Give Something Away Day falls on July 15th! We should be thankful for having the fortune to live comfortably and having more than we need to live. This special day gives us a chance to give back to the community. We can do this through supporting fundraisers, looking for public-society foundations or even supporting small local businesses.

      In fact, it has been reported that more people are giving back in the US. Giving USA stated that all nine major categories (from religion to education to environment and animals) have seen a rise in people give back to them.

      We have prepared a Give Something Away Day Collection filled with amazing designs for you to pick from! Use this moment to Give Something Away to people that need it more than you!

      1. Chill Couch Pillow

      2. Bread Pillow

      3. Shrimp Neck Pillow

      4. Beach Man T-Shirt

      5. Cactus #2 Canvas

      6. Adventure Awaits Anchor T-Shirt

      7. Beagle Night Tank Top

      8. Your Mountain is Waiting T-Shirt

      9. Explore the World Tote Bag

      10. Into the Woods We Go Pullover Hoodie

      11. Graphic Designer Naming Conventions Mug

      12. Compass Mug

      13. Road Trippin' Dad Hat

      14. Black Eyed Pease Where's the Love Black Sole High Tops

      15. Charles Pugsley Pillow

      16. Donut Disturb Couch Pillow

      17. Colorful Astronaut Custom Canvas

      18. "Good Vibes Only Pineapple” Canvas

      19. Experience So Lucid, Discovery So Clear - Canvas Art Print

      20. Wild Heart Women's Tank Top

      Let's commemorate National Give Something Away Day together! Founded by Linda Eaton Hall-Fulcher, this amazing day is definitely one to appreciate. Share in the comments below what was the best thing you gave away!

       

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      Amazing Gifts for Father's Day!

      Posted by Jack How on

      “I cannot think of any need in children as strong as the need for a father’s protection.” –Sigmund Freud

      Our Fathers will always be our role model, our hero, and the most important man in our lives. Even though Fathers are usually less expressive than Mothers, they often display the love they have for us in many different and unique ways!

      Father's Day is right around the corner, falling on June 12th, 2019. We should all cherish this opportunity to show our affection and appreciation toward our Fathers. Did you know that the most common gift on this special day is the gift of time? An astounding $3.2B was spent last year on Special Outings (concerts, sporting events, dinner, etc.) to celebrate Father's Day!

      The second-most popular option is to buy clothes for them, with a total spend of $2.2B last year! At RageOn, we have prepared the perfect Father's Day Collection for you to shower your Father with love, so scroll down to see it!

      Use the Discount Code "DAD20" for 20% Off!

      1. Hairy Chest T-Shirt

       

      Hairy Chest T-Shirt

      2. Bacon Is My Motivation T-Shirt

      Bacon Is My Motivation T-Shirt | Funny Bacon Joke Fitness

      3. MEAT ME T-Shirt

      MEAT ME

      4. Ground Beef Pillow Case

      Ground Beef Pillow Case

      5. Fast Food Crewneck Sweatshirt

      Fast Food Crewneck Sweatshirt

      6. Eat Meat! T-Shirt

      Eat Meat!

      7. Meat Without Feet T-Shirt

      Meat Without Feet T-Shirt - Funny Fish Joke Novelty

      8. MEATHEAD Tank Top

      MEATHEAD Tank Top

      9. Tanked the Beer T-Shirt

      tanked the beer shirt

      10. Beer For Breakfast T-Shirt

      Beer For Breakfast T-Shirt - Funny Alcohol Drinking Drunk

      11. AM PM Beer Classic T-Shirt

      AM PM Beer Classic T-Shirt

      12. Beer Crewneck Sweatshirt

      Beer Crewneck Sweatshirt

      13. Beer Cans Crewneck Sweatshirt

      Beer Cans Crewneck Sweatshirt

      14. Pancake Stack Coffee Mug

      Pancake Stack Coffee Mug

      15. Lion Coffee Mug

      Lion Coffee Mug

      16. It's Never Too Late For Breakfast T-Shirt

      It's Never Too Late For Breakfast T-Shirt | Funny Bacon Tee

      17. Smoking Cures Ham T-Shirt

      Smoking Cures Ham T-Shirt - Funny Pork Bacon

      18. Bacon and Eggs Socks

      Bacon and Eggs Socks

      19. Bacon T-Shirt

      Bacon T-Shirt

      20. Wood Pillow

      Wood Pillow

      21. Inflatable Lounge Chair

      Inflatable Lounge Chair

      22. Hamburger Pillow

      Hamburger Pillow

      23. Burger Couch Pillow

      Burger Couch Pillow

      24. Dad Joke Survivor T-Shirt

      Dad Joke Survivor T-Shirt

      25. Daddy Issues Crewneck Sweatshirt

      Daddy Issues

      26. Go Ask Your Mother T-Shirt

      Go Ask Your Mother T-Shirt - Funny Fathers Day Gift

      27. Raking Dad T-Shirt

      Raking Dad T-Shirt - Funny Fathers Day Gardening

      We all want our Fathers to be proud of us! Hope you've enjoyed this Father's Day Collection, and please share your favorite memories of your Father in the comments down below! Remember to use the Discount Code "DAD20" for 20% Off!

       

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      Say Something Nice Day Outfits!

      Posted by Jack How on

      Hey guys, have you heard of National Say Something Nice Day? It's an awesome holiday on June 1st! This festive began in South Carolina in 2006, when the Mayors and members of the Presbytery and Baptist Conventions came together to create a special occasion to spread joy and kindness.

      The purpose was to encourage anti-bullying, civility, and common courtesy. In today's age, the rise of cyberbullying has taken a toll on the world, and we should stand united to make a statement. Say something nice to everyone today and make this day feel extra special to someone you care about!

      We have prepared a wide range of Say Something Nice Day outfits for you to give something nice, on top of saying something nice. Get 20% using the discount code: "NICE20"!

      Check out our Collection here:

      1. Have a Super Nice Day Metal T-Shirt

      Have A Super Nice Day Metal T-Shirt

      2. See The World T-Shirt

      See The World (Silly Names) T-Shirt - See The Funny

      3. You Are Neato! T-Shirt

      You Are Neato! T-Shirt - Happy Thumbs Up Cool Funny

      4. I Just Hope Both Teams Have Fun T-Shirt

      I Just Hope Both Teams Have Fun T-Shirt - Funny Sports Meme

      5. Hang In There Sloth T-Shirt

      Hang In There Sloth T-Shirt - Sloths Cute Joke Funny

      6. Live Long and Pawspurr Black T-Shirt

      Live Long and Pawspurr Classic Black T-Shirt

      7. Live Long and Pawspurr White T-Shirt

      Live Long and Pawspurr Classic T-Shirt

      8. Always... T-Shirt

      Always...

      9. Bitchie Black T-Shirt

      Bitchie T-Shirt

      10. Bitchie White T-Shirt

      Bitchie T-Shirt

      11. Aliens Believe In Me T-Shirt

      Aliens Believe In Me T-Shirt - Wholesome Sasquatch Yeti

      12. Be Leaf In Yourself T-Shirt

      Be Leaf In Yourself T-Shirt - Funny Pun Tee Believe In

      13. I Be Leaf In You T-Shirt

      I Be Leaf In You T-Shirt - Leaf Pun Funny Tee Believe

      14. Believe In Yourself Death Metal T-Shirt

      Believe In Yourself Death Metal T-Shirt - Funny Death Metal

      We hope you enjoyed our collection! Let's all celebrate this joyous occasion by saying something nice to your families, friends, colleagues, and spread our kindness to the world! Comment below who you want to say something nice to!

       

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      6 Amazing Gifts for Mother’s Day

      Posted by Jack How on

      The most important woman in our lives will always be our mothers. I know they should have all the appreciation they deserve all-year-round, but there is one special day where we should shower her with all the love we have: Mother’s Day. On 5/12 this year, 84% of Americans celebrate and give back to their Mothers with hugs, kisses, heartfelt words, and gifts.

      In fact, it has been reported that Mother’s Day is the third biggest spending holiday in America, with almost $23.1B of spending recorded. So what kind of gifts should we give? The most common purchases might be cards, flowers or a luxurious dinner, but a substantial amount came from clothing/accessories (36.9%)!

       

      Here’s where RageOn can help! With our extensive pool of over a million products/brands, we can help you with some clothing/accessories suggestions from our exclusive Mother’s Day collection. We have handpicked the best few RageOn products that are perfect for this occasion, below.

      1. Mother of Dragons

      2. My Mom Laughs in the Face of Child Labor Laws

      3. Holy Mother of Kittens

      4. The Super Natural Woman

      5. White Tiger

      6. Mother of Children


      Bonus

      I hope these products helped give inspiration for you to decide what gifts to get for Mother’s Day! However, if you’re running an ecommerce store and thinking of marketing strategies to tackle this important holiday, we have got you covered as well!

      Check out our blog here.

      If you have any other ideas about gifts for Mother’s Day or any tactics for storeowners to tackle the occasion, leave them in the comments below!

       

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